the theme of the later work of Harold Innis. His early work concerns staples in the ordinary sense. In his maturity he hit on the discovery that technological media like writing, papyrus, radio, photoengraving, and such are themselves wealth. (54) Without a technology tending to process experience homogeneously, a society cannot go far toward the control of natural forces nor even the organization of human effort. This was the ironic theme of The Bridge Over the River Kwai . The Japanese Buddhist Colonel has no technology to tackle the job. The English Colonel has it all diagrammed and segmented in no time. Of course, he has no proper end in view. His technology is his way of life. He lives by the book of the Geneva Convention. To an oral Frenchman all this is hilarious. English and American audiences found the picture profound, subtle, elusive.